When accounting firms are hiring, it’s easy to assume the decision comes down to technical skills.
Qualifications, experience, and technical ability are all important, and they’re often what gets a candidate through the door. But they’re rarely what makes the final decision.
From our experience working with firms across Australia, hiring managers are looking for something more well-rounded.
1. It’s Not Just Technical Skills
Communication is one of the biggest factors. Accounting is a client-facing profession, and firms need people who can explain concepts clearly, build relationships, and represent the business well. A technically strong candidate who struggles to communicate effectively will often be overlooked for someone who is slightly less experienced but more confident with clients.
Another key factor is how candidates approach their work. Firms value people who take ownership, show initiative, and think beyond the task in front of them. This doesn’t mean having all the answers, but it does mean being proactive, asking the right questions, and showing a genuine interest in improving.
Consistency also plays a role. Hiring managers look for steady progression in a candidate’s career. They want to see growth, increasing responsibility, and a clear trajectory over time. It’s not about having a perfect CV, but rather showing that you’ve developed your skills and taken on new challenges as you’ve progressed.
2. Attitude and Cultural Fit Matter More Than You Think
Attitude is another area that often gets underestimated.
Candidates who are open to learning, adaptable, and positive in their approach tend to stand out quickly. These are the people firms see as long-term hires, individuals who can grow into leadership roles and contribute to the wider team culture.
Cultural fit is just as important.
Every firm operates differently, and hiring managers are looking for people who align with their way of working. This includes everything from communication style and team dynamics through to values and expectations. A candidate might look perfect on paper, but if they don’t align with the firm’s culture, it can create challenges down the line.
3. How You Present Yourself Makes the Difference
For candidates, this means it’s important to think beyond your technical skillset when preparing for opportunities.
How you present yourself, how you communicate your experience, and how you demonstrate your value all play a significant role in how you’re perceived. Being able to clearly explain your impact, not just your responsibilities, can make a strong difference.
It’s also worth remembering that hiring is a two-way process.
Just as firms are assessing you, you should be assessing them. The goal isn’t just to secure an offer, it’s to find a role where you can grow, feel supported, and build a long-term career.
If you’re unsure how you come across in the market, or what firms are really prioritising right now, getting an external perspective can be incredibly valuable. We offer free consultations, no strings attached, if you want to get honest advice from a team that helps firms hire every day. Just
reach out to us, we're always happy to help.
Often, a few small adjustments in how you position yourself can significantly improve your opportunities.
